For commercial email publishers

Every campaign you send, measured and planned in one place.

MyPlanning is the statistics, calendar and reporting platform for commercial email marketing. It connects to your routers over API, brings every send into one dataset and turns your campaign history into planning you can act on.

APIdirect router connections
eCPMprofit tracked per database
€349.99a month, yearly plan

Features

Everything commercial email reporting needs

Everything below is included in both plans.

01

Dynamic calendar

Your sending calendar, connected to your routers over API: planned sends and actual deliveries in the same view.

02

Delivery stats via API

Delivery statistics are imported automatically from your routers — no exports, no copy-paste.

03

AI reporting

Advanced AI reporting that crosses the data of every send: by campaign, day, database and much more.

04

Multi-geo, multi-language

Run databases across several countries and work in the language of each team.

05

Publishers & revenue share

Built for emailing publishers, with per-database reporting for revenue-share or data-sharing agreements.

06

Data and PDF export

Export the raw data, or PDF statistics ready to send to clients and partners.

07

Dedicated VPS and domain

Each client runs on a dedicated VPS, with an isolated structure and a dedicated domain.

08

Live training assistant

A live assistant takes your team through the platform during training.

Dedicated features and API connections. Need a specific report or a link to another system? We build it — free estimate, and a highly competitive hourly rate for our clients.

Inside the platform

Built for daily use, not for demos

Campaign Insight

One screen to see how the month is going: profit over time, what each database contributes, and the line-by-line detail behind the numbers.

  • Filter by campaign, client, database, geo and dates
  • Profit share per database
  • eCPM on every send
  • Export whenever you need it
myoptin-app / planning / insight
Campaign Insight

Provider database reports

Record what each provider delivered and what it cost, geo by geo, and close the month with figures that reconcile.

  • Monthly report per provider
  • Validated volumes and cost per geo
  • Net total calculated automatically
  • Preview before sending it out
myoptin-app / provider / database-report
Provider database reports

// Screenshots from a live account. Client and campaign names, database codes and all financial figures are blurred.

Pricing

One platform, one price

Both plans include every feature. The only difference is how you pay.

Monthly

Billed every month

€449.99 / month

  • All features included
  • Dedicated VPS and domain
  • Live training assistant
Start monthly
Best value

Yearly

Billed once a year, for 12 months

€349.99 / month

Save €1,200 a year
  • All features included
  • Dedicated VPS and domain
  • Live training assistant
  • Price locked on yearly fees
Choose yearly

Included in both plans

  • Dynamic calendar connected to your routers via API
  • Delivery statistics imported via API
  • Advanced AI reporting, crossing data by send, campaign, day, database and more
  • Multi-geo system
  • Multi-language system
  • Built for emailing publishers, with per-database reporting for revenue-share or data-sharing agreements
  • Data export
  • PDF statistics export
  • Live training assistant
  • Dedicated VPS, isolated structure and dedicated domain
  • Dedicated features and API connections: free estimate, highly competitive hourly rate

Prices exclude VAT.

Integrations

Connected to your router over API

MyPlanning connects via API to any emailing router that provides one. Delivery statistics then flow in automatically.

API

Commercial routers

Any commercial sending platform that exposes an API.

API

In-house routers

Your own sending infrastructure, as long as it offers an API.

DEV

Custom connections

If an API needs specific work, our developers build the connector — the estimate is free.

FAQ

Questions we often get

Who is MyPlanning for?

Publishers who monetize email databases and need to know what each send, database and client really earns.

Which sending platforms can I connect?

Any emailing router that provides an API, commercial or in-house. If a connection needs specific development, the estimate is free.

Is my data shared with other publishers?

No. Each client runs on a dedicated VPS, with an isolated structure and its own domain.

What is the difference between the two plans?

The features are identical. The monthly plan is billed €449.99 every month; the yearly plan costs €349.99 a month, billed once for 12 months, with the price locked for the year.

Can you add a report we need?

Yes. Our developers build custom reports and API connections as dedicated features: the estimate is free and the hourly rate for clients is highly competitive.

Demo

See it on your own numbers

We’ll walk you through the platform on a real case, check that your router can be connected, and tell you straight away if it can’t.

  • Tell us which router you send with
  • Monthly or yearly — your choice

We usually reply within one business day.